Email & Marketing Automation — Simplified

Just because it’s critical to your business doesn’t mean it has to be complicated.

A Comprehensive Marketing Platform

Real Magnet fully integrates the capabilities you need to create effective cross-channel marketing campaigns.

Dramatically improve the effectiveness of your marketing. By automating repetitive tasks, you’ll save time, money, and create more engaging content for your recipients.Learn More
Our intuitive interface, strong deliverability and advanced analytics enable marketers to reach inboxes and mobile devices with minimum effort and maximum results.Learn More
Write once, publish everywhere – inboxes, phones, Facebook, Twitter, and more. Unprecedented analytics compares which channels work best and when.Learn More

Events & Surveys

Real Magnet’s Events & Survey Module dramatically improves the management process by integrating all of the tools needed to execute them in one powerful technology platform.

Events › | Surveys ›

What Makes Us Different?

We’re always challenging convention.

We don’t think Marketing Automation should be only for Fortune 500 companies. With 15 years of ESP and deliverability expertise, we offer a unique marketing platform that offers a radically different, more simple approach to Marketing.

Are we like the other guys? Nope.

Real Insights Blog

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Why Businesses Are Boosting Digital Marketing Budgets

The discipline of marketing has transformed dramatically with the rise of the e-commerce and digital services. That's why, according to AdAge, more than 80 percent of brands are boosting their marketing budgets over the next 12 to 18 months by an average of 10 percent across industries. It's clear that times have changed, but how exactly are these organizations allocating these resources to advance their marketing strategies? Here's a look at three major areas of investment that are defining this new era of marketing strategy.
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3 Ways To Squeeze More Value from an Email Marketing Campaign

Marketers focus heavily on the development and execution of email newsletter campaigns, and for good reason. Customers still regularly open emails from their favorite brands, and many of these messages lead to further on-site engagement and even purchases. But even with impressive returns on these investments, marketing teams are always looking for new ways to yield value from their email efforts. After all, these types of campaigns remain a central facet of digital marketing strategy for many brands.
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Leverage Social Media Insights to Fuel Marketing Efforts

Gathering consumer insights is becoming ever more important to the success of marketing efforts, but luckily, there is an abundant source of information available right at the fingertips of today's strategists. Social media platforms represent a gold mine for useful customer data, and if a marketing team can adopt best practices for gathering and leveraging this information, they can put their brands at a significant competitive advantage. Here's a look at how to utilize the power of social media the right way and fuel a winning digital marketing plan.
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From Tacky to Top-Shelf: How GIFs Became the Most Engaging Image Choice

While GIFs have been around for nearly two decades, they have recently made their way to the top of the social media arena as a fun and compelling way to share sentiments. Now, their value has expanded even further, with digital marketing strategists recognizing their potential in the context of online campaigns and email newsletters. It's important for decision-makers in these positions to understand the power of the well-placed GIF, recognize the best context for these animations, and figure out how to capitalize on their potential and popularity.