Real Insights Blog: Email and Marketing Automation News

1905, 2015
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Get The Most Out of Social Media Marketing

May 19th, 2015|Categories: Social, Social Media Marketing|

1805, 2015
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Reinvest Time Saved From Marketing Automation Into Other Tasks

May 18th, 2015|Categories: Uncategorized|

Successful marketing campaigns require the right messages to be sent to the right audience at the right time. To do this, marketers need to analyze key performance metrics, which starts with generating that data in the first place. Because marketing automation solutions save time by helping organizations set up and launch campaigns, all while interpreting critical performance data more quickly, that time saved can (and should) be reinvested back into refining the strategy.
1805, 2015
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Evolution of Marketing Automation Integration

May 18th, 2015|Categories: Uncategorized|

1404, 2015
  • Marketing Automation

Marketing Automation Market is Taking Off on Global Scale

April 14th, 2015|Categories: Marketing Automation|

Marketing plays an essential role in helping brands connect with customers and clients. Campaigns must deliver timely and focused content to audiences. In recent years, automation has taken hold of how businesses send such messages, whether through email, social media, mobile and other advertising channels.
1002, 2015
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How to Fix Most Digital Marketing Pitfalls

February 10th, 2015|Categories: Social, Social Media Marketing|

“More than a decade into the social era, most companies still don’t fully get it. That’s a competitive advantage for you, if you’re willing to immerse yourself in the unique possibilities online communication presents.”
This is […]

902, 2015
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Measuring Member Engagement is WORTHLESS…

February 9th, 2015|Categories: Engagement, Marketing Automation|

438,000 articles have been written about member engagement, but there is little conversation about what to do with all that information.
2801, 2015
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Thought marketing automation was too complex? Not anymore.

January 28th, 2015|Categories: Press Release|

Thought marketing automation was too complex? Not anymore.
January 28th, 2015
Real Magnet’s novel approach to marketing automation makes it easy for marketers to run multi-channel campaigns by providing industry-based templates.

The launch of another marketing automation platform […]

1301, 2015
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3 Essential Benefits of Marketing Automation for Publishers

January 13th, 2015|Categories: Marketing Automation|

Make a New Year’s Resolution to Learn More About Marketing Automation
You’ve heard the buzz about Marketing Automation and you know you should learn more. But you have concerns – is it too complicated? Do its benefits apply to […]

601, 2015
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Is 2015 The Year Of Hyper Relevant Marketing Technology?

January 6th, 2015|Categories: Content Strategy|

Suresh Vittal of Adobe has written an insightful article on a key marketing trend to look for in 2015:  the use of tools and tactics for “hyper-targeting”.  Are you using Real Magnet’s Dynamic Content feature?  […]

1112, 2014
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4 Ways Publishers Should Measure Welcome Campaigns

December 11th, 2014|Categories: Marketing Automation|

Most publishers find that the best prospects for upsells are their new subscribers. The classic strategy many publishers employ is to send a series of “Welcome messages” to new subscribers in the hopes of triggering […]