Real Insights Blog: Email and Marketing Automation News

2807, 2016

Infographic: The Marketer’s ToolBox

July 28th, 2016|Categories: Marketing Infographics, Uncategorized|

Marketing today is complicated and multifaceted. That said, for every need, there is a digital tool that will get the job done. Making sure all of these are present and accounted for is a marketer's first task when launching a campaign. Here are three common goals for these teams and the methods they can use to get the job done.

2207, 2016

Infographic: Brand Narrative – Spinning a Memorable Tale

July 22nd, 2016|Categories: Marketing Infographics|

Today, interactions between brands and their audiences don't take place in a vacuum. Each instance of contact is another chapter in an ongoing story, one that makes potential buyers feel they really know a company and what it stands for. Here are some best practices that will make that story unfold smoothly.

2007, 2016

American Physical Therapy Association Sees Immediate Results from 50% Reduction in Time to Create Emails

July 20th, 2016|Categories: Press Release|

Real Magnet, an industry leading email and marketing automation platform, announced today that the American Physical Therapy Association has joined nearly 150 other healthcare associations in selecting Real Magnet as its marketing automation platform.

1507, 2016

Infographic: Filling Facts About Bite-Sized Content

July 15th, 2016|Categories: Marketing Infographics|

Recipients today are hungry for information but wary of gorging on it. A lot of the time, they just want a snack, a little bit of interest and excitement to hold them over. This is especially true when individuals are on the go - bite-sized information easily displays on mobile devices.

1107, 2016

Raab Associates Evaluates Real Magnet Marketing Automation Solution

July 11th, 2016|Categories: News|

David Raab, a well-known consultant in the Marketing Automation industry, comments on his walkthrough of Real Magnet's platform...

607, 2016

Real Magnet Listed as One of 25 Most Promising Digital Marketing Solution Providers by CIO Review

July 6th, 2016|Categories: Press Release|

Real Magnet, an industry leading email and marketing automation platform, today announced that CIOReview has ranked it among the 25 Most Promising Digital Marketing Solution Providers list of 2016 it among the 25 Most Promising Digital Marketing Solution Providers list of 2016. Winners represent the information industry’s best products, technologies, and services created by or for media, publishers, and information services providers.

507, 2016

Infographic: Staggering Social Statistics

July 5th, 2016|Categories: Marketing Infographics|

For every successful platform in the social media world, there are many that don't take hold. Separating the wheat from the chaff is important, but leaders can play too safe by sticking to only longtime stalwarts Facebook and Twitter. Other channels can help, and they have the numbers to back it up.

2906, 2016

Infographic: Building Blocks Of Great Website User Tracking

June 29th, 2016|Categories: Marketing Infographics|

Marketers who have set up good websites for their respective orgs may believe their work in that arena is done - but if they aren't tracking how visitors interact with those pages, they are missing a huge opportunity. A few simple building blocks can make a great strategy.

2006, 2016

Infographic: Webinars – The Hidden Gem of Digital Marketing

June 20th, 2016|Categories: Marketing Infographics|

Marketers are always searching for the complete package - a web asset that boosts engagement, generates new leads and keeps costs low. As it turns out, webinars accomplish all of these things, making them an ideal marketing investment. Let’s look at three webinar rules you need to keep in mind to take full advantage of this format.

106, 2016

Real Magnet Adds Hundreds of Integration Options with Zapier

June 1st, 2016|Categories: Press Release|

Real Magnet, an industry leading email and marketing automation platform, has expanded its roster of integrations by partnering with app connector Zapier.Zapier allows Real Magnet users to save time and money by creating custom workflows to automate processes with hundreds of powerful apps. Zapier creates connections, called Zaps, that automate specific actions based on triggered events. For example, a Zap can be used to automatically create a new recipient in Real Magnet when a new contact is added in Google Contacts.With this integration, Real Magnet provides its customers greater flexibility and simplicity by enabling them to design and automate processes linking Real Magnet with various other applications they use, making Real Magnet their unified hub for simplified marketing technology.

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