Your AMS system is your association’s lifeblood – housing your most critical membership data.
An Email Service Provider brings your marketing to the next level – elevating the effectiveness of your email, mobile and social messaging through improved deliverability, functionality and analytics.
Integrating your AMS and ESP squeezes more productivity out of each, with deeper insight, improved targeting and automated subscription management – all of which create more relevant messages and enhance member engagement.
Learn if exploring an AMS – ESP integration is right for your association:
- Do your marketing results indicate a need for improved targeting, new channels and/or greater engagement?
- Are the challenges in trying to manage subscription data in both AMS and ESP systems manageable, or unsustainable?
- Are IT and Marketing staff burdened with manual activity around data synching and management that could be automated