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Infographic: Why More Marketers Leverage Dynamic Content

Marketing Infographics|

Competition is stiff for today's brands, and marketers are tasked with engaging audiences in compelling new ways. Dynamic content is one method yielding serious results, offering consumers personalized and targeted messages that make a real impact. Marketers should consider the following facts and figures as they approach this important new strategy.

Infographic: Social Media Marketing – Tips for More Leads

Marketing Infographics, Social Media Marketing|

Modern marketers need to be experts of social media in order to maximize their lead generation efforts, regardless of their industries and target markets.

Infographic: Email Marketing vs Marketing Automation

Marketing Automation, Marketing Infographics|

Email has ruled the world of digital marketing for nearly two decades, and its influence is still real. However, sending email blasts isn't as effective as it once was, leading marketers to explore new tactics and technologies.

Infographic: The 6 Marketing Essentials of 2016

Marketing Infographics|

Now that 2016 has arrived, marketers everywhere are revamping their strategies for success in the new year. No two strategies are exactly alike, of course, but by leveraging these six marketing essentials, brand leaders can easily maximize the impact of their efforts in 2016. 

Real Magnet to Present Benefits of Marketing Automation at Holiday Showcase for Association Forum of Chicagoland

Press Release|

Real Magnet, the largest email and marketing automation provider to the association industry, has been invited to speak at this year’s Holiday Showcase hosted by Association Forum of Chicagoland on December 15, 2015. Real Magnet’s CTO and Co-Founder Mitch Eisen will speak on the benefits of marketing automation to one of the Midwest's largest association gatherings.

5 Inbound Marketing Strategies That Convert More Leads, Part 2

Marketing Automation|

Every sales organization needs to attract and nurture prospects. After all, getting potential customers interested — through content, SEO and social media — is a powerful jump-start on the sales journey and a priority for any organization that invests in marketing automation technology.

5 Inbound Marketing Strategies That Convert More Leads, Part 1

Marketing Automation|

Every sales organization needs to attract and nurture prospects. After all, getting potential customers interested — through content, SEO and social media — is a powerful jump-start on the sales journey and a priority for any organization that invests in marketing automation technology.

Real Magnet Marketing Automation for Startups

Press Release|

Real Magnet is pleased to announce Real Magnet for Startups, a unique opportunity for Startups to gain the awareness- and growth-acceleration benefits of marketing automation and professional marketing advice.

In-House Marketing Is En Vogue

Publishers|

The winds of change are strong in across the modern marketing landscape, and as organizations shift their strategies to stay aligned with digital advancement, they're also adjusting the dynamics between internal teams and external agencies. An article from the Harvard Business Review recently pointed to Society of Digital Agencies research revealing that more than a quarter (27 percent) of companies now work without an outside marketing team, a 14 percent leap from the year prior. In other words, brands are recognizing the value of a fully in-house marketing operation.

In-House Marketing Is En Vogue

General Assets|

The winds of change are strong in across the modern marketing landscape, and as organizations shift their strategies to stay aligned with digital advancement, they're also adjusting the dynamics between internal teams and external agencies. An article from the Harvard Business Review recently pointed to Society of Digital Agencies research revealing that more than a quarter (27 percent) of companies now work without an outside marketing team, a 14 percent leap from the year prior. In other words, brands are recognizing the value of a fully in-house marketing operation.

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