How does your organization personalize their emails? In the graph from MarketingSherpa, we see a breakdown between the information collected and used for personalized emails. Are you doing anything unique in terms of personalized content for your recipients? Let us know in the comments!
Keeping updated with the latest trends in email marketing and deliverability can be quite an arduous task. To make keeping current easier, we'll be hosting quarterly webinars that speak to the latest trends in these areas. Check out the descriptions below and register today! The Strategic Email Program: Taking the Long View of your Company's [...]
This integration dramatically simplifies the email marketing work flow of customers using both Real Magnet and netFORUM. These are some of the key features: Installation and Set-Up Easy set-up – the one time configuration takes less than a few hours Automated scheduled uploads seamlessly moves member data from netFORUM into Real Magnet On demand uploads [...]
As email marketers, we could take a lesson from the Native Americans. They famously used every part of the buffalo they hunted, putting it to use in over 70 different ways so that no part of it would go to waste. It's a lot easier to send an email than it is to bring down [...]
MarketingSherpa has released a graph indicating the email marketing budgeting trends for 2011. It seems an overwhelming majority are increasing their email marketing budget this year. Is your company increasing or decreasing the spend rate on email marketing this year? Let us know in the comments!
Join our Director of Training on February 8th at 2 pm EST, for an hour long informative webinar on the basics of the Real Magnet application. In this session we'll show you how to get started creating content, sending messages and tracking the metrics that matter. Register today!
Many of our clients either already have a presence on Facebook, Twitter and/or LinkedIn, or are at least interested in having one. And why not? The direct expenses of implementation are low; the ease of execution from a communications standpoint is appealing; the theoretical audience reach is irresistible; and the potential ROI is massive. It's [...]
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This article is cross posted from our webinar conference partner Beacon Live. Click here to visit their site or contact us for more information about this integration. Written by Christina Inge (view original post) Educational webinars are the lifeblood of many membership organizations—after all, providing educational opportunities are often part of an organization’s mission statement. [...]
INTRODUCTION/OVERVIEW Real Magnet is the only email solution that is fully embedded in the netFORUM environment. From a single page, users can access all of the functionality in both netFORUM and Real Magnet. The integration is bi-directional, meaning that data flows both from netFORUM to Real Magnet (primarily in terms of transferring email lists) and [...]