The Real Magnet – Personify integration is a powerful solution that enables associations to create more effective marketing campaigns, while providing automation that reduces your marketers’ reliance on IT to execute them.
Powerful and Seamless Integration
The automatic transfer and updating of targeted lists from Personify to Real Magnet. Users can transfer the most updated list into Real Magnet on a scheduled basis (weekly on Tuesdays at 9:00 am; daily at 7:00 am, etc.), anytime on-demand, and/or automatically just before a message is sent.
Populating Personify member records with email and social engagement data captured by Real Magnet. Data that can be returned to Personify includes opens, clicks, unsubscribes, subscriptions, @mentions, retweets, likes, comments, and more! Use this valuable data to learn more about your members and create even more targeted and personalized messaging.
The effective management of unsubscribes and subscriptions. The integration offers a range of flexible options to ensure that subscribes and unsubscribes are fully synched between the two applications.
In addition to industry-leading Deliverability, Technical, Account Management, and Graphics support, we also dedicate a team of experienced Integration Specialists to lead your organization through the implementation process. From discovery, to provisioning, to testing, to training, these experts aim to give you and your organization an unparalleled implementation experience.
“The reason we choose and are incredibly excited about Real Magnet is it’s ease of use – it integrates remarkably well with our AMS system, Personify.”
Mark Shafter, Director of Marketing at Risk Management Association