Real Magnet’s Events Module dramatically improves the event management process by integrating all of the tools needed to execute an online or physical event into one powerful technology platform.

The results are fewer vendors, greater control and automation of some of the most challenging logistics of event management.

On one powerful technology platform, you can:

• Promote your event: Promote your event using Real Magnet’s industry leading email, social, mobile, RSS and fax messaging tool.
• Target Attendees: Create invitation lists based on past attendance, engagement metrics, location or other attributes already in your email database. Remarket to prospects easily, without uploading registration or suppression lists – they are managed automatically within the application.
• Register attendees: Easily create branded, payment-enabled event registration web pages. When an attendee signs up, the data is captured and reported to you.
• Send confirmations and reminders: Automate the process of sending personalized confirmation and reminder emails or faxes, powered by Real Magnet’s industry-leading deliverability and service.
• Add audio and web conferencing: As an option, set up an audio or web conference – choose among several providers – without ever leaving the application’s interface. Your attendees will automatically receive unique pin codes and access information.
• Track the results: Check the event module’s comprehensive event tracking feature to get registration, attendance and financial reports.
• Analyze and learn: Follow all of the activity around your event, with rich analytics on promotion and response – across email, social and mobile channels. Gain greater visibility into your event’s registration numbers and determine which lists and channels are responsible for responses and registration.

The integration reduces the old pain points of event management. Gone are the inefficiencies associated with managing multiple vendors. Gone is the need to constantly import and export data. Gone are the bad experiences associated with under-trained operators. Real Magnet puts it all together to make the entire process easier, less expensive and more effective.